Of coffee cups and crystals

My hair stylist’s salon recently went through an interior make-over, transformed into a higher-end version of itself. Adorned with shiny chrome and clusters of beautiful crystals suspended from the ceiling in truly breathtaking arrangements, it set this salon apart from any other I’ve seen. So, when offered a cup of coffee during my first visit read more…

Transition Mistake #2 – It’s All About You

Perhaps you’ve made the decision to transition your practice to a membership medicine model. As you begin to introduce the concept to patients do you find yourself complaining about the myriad difficulties practicing medicine due to the dysfunctional healthcare system?  Are you explaining those are the reasons you’re shifting to private medicine? While it’s usually read more…

How to Create Loyal, Lifetime Concierge/Direct Care Members

It’s the experience you provide your patients that keeps them coming back and spreading the word to their friends and family. As a happy, satisfied patient I’m going to tell others. What does this mean for your practice?

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